Celebrating 25 years of hospitality, The Ascott Limited Philippines launches the Horizons Campaign, unveiling transformative travel experiences, exciting rewards, and new property openings in 2025 and beyond.
The Ascott Limited Philippines is celebrating a major milestone—25 years of redefining what it means to experience hospitality. From the opening of Somerset Millennium Makati in 2000 to now managing a portfolio of 17 unique properties across the country, Ascott has not only provided world-class serviced residences but also infused each stay with the warmth of Filipino hospitality.
And as the journey continues, Ascott is looking forward to New Horizons in 2025—bringing travelers even more meaningful and immersive experiences with the launch of its Horizons Campaign. This year-long initiative champions innovative, transformative hospitality and sustainable travel, ensuring that every stay leaves a positive impact on local communities and the environment.
New Horizons, New Experiences
To mark this silver anniversary, Ascott is curating a series of inspiring journeys focusing on culture, gastronomy, and sustainability. Guests can immerse themselves in vibrant local traditions, indulge in culinary masterpieces from Ascott’s homegrown restaurants, and engage in regenerative travel—an approach that encourages travelers to leave a destination even better than they found it.
Ascott’s 25 Years, 5 Brands, and 25 Thousand Exclusive promotion makes exploring the country even more rewarding. Beginning March 15, 2025, the first 25 guests to complete five unique overnight stays—either across all five brands (Ascott, Oakwood, Citadines, Somerset, and lyf) or within five different properties under a single brand—will be rewarded with 25,000 Ascott Star Rewards (ASR) points. Each stay includes a complimentary breakfast, a Horizons Campaign welcome kit, and access to premium amenities.
Food lovers will also get their fill of surprises with 25 Years of Flavor: A Taste of Ascott’s Anniversary Treats. From March 15 onward, guests dining at participating Ascott restaurants—including Scott’s, Bay City Café, Alejo (Manila), Namit, Fuego, Pureza, Adlao, and Tam-Is (Bacolod)—will enjoy exclusive anniversary dishes and a complimentary dessert for every PHP 2,500 spent.
Expanding Horizons: New Properties Opening in 2025
Ascott is also set to expand its footprint with several new property openings this year, ensuring more travelers experience the exceptional hospitality that defines the brand.
Somerset Valero Makati Located in the heart of Makati’s bustling business district, Somerset Valero offers seamless access to premier shopping hubs like Greenbelt, Glorietta, and SM Makati, as well as serene escapes at Salcedo Park and Ayala Triangle Gardens. Just 8 km from NAIA, it’s the ideal haven for business and leisure travelers alike.
Citadines Southwoods Biñan Nestled in Southwoods City, Laguna’s largest integrated township, Citadines Southwoods brings comfort and convenience with its strategic location near retail, commercial, and business hubs. Featuring 164 stylish serviced apartments, a sky lounge, and a pool, it’s perfect for long or short stays.
Somerset Gorordo Cebu Inspired by New York’s Flatiron Building, this modern haven boasts 155 well-appointed units near Cebu Business Park, offering a sophisticated stay for business travelers and tourists in the Queen City of the South.
Citadines Paragon Davao Bringing modern serviced apartments to the heart of Davao, this 250-unit property is part of a larger urban development, offering unparalleled convenience near malls, universities, and the airport.
Citadines Greenhills Located in San Juan’s thriving Greenhills district, this 280-unit serviced residence puts guests in close proximity to key areas such as Ortigas CBD, Greenhills Shopping Center, and leading hospitals and schools.
Looking even further ahead, Ascott is set to introduce brand-new destinations across the Philippines. Expect a new Ascott in Pasay and Citadines properties in Mandaluyong, Malate, Batangas, Cagayan De Oro, and Cebu. Plus, Oakwood is making a comeback in Manila!
Perhaps the most exciting development is Ascott’s foray into the resort scene, introducing two brand-new beachside escapes:
Préférence Siargao
Ascott’s first-ever resort in Siargao brings an exclusive collection of 45 luxury villas set amidst pristine beaches and lush gardens. A wellness-focused retreat, it offers spa services, curated dining, and breathtaking nature experiences—perfect for those seeking relaxation and adventure.
Citadines Mactan Cebu
As Ascott’s first resort in Mactan, this 200-room haven is set within a vibrant mixed-use development and will feature a signature restaurant, grand ballroom, spa, and infinity pool—creating a perfect getaway in the heart of Cebu’s tropical paradise.
These upcoming openings will add approximately 6,000 new rooms, ensuring that more travelers can experience the exceptional service and luxurious comfort that Ascott is known for.
Join the Celebration!
The grand anniversary festivities kick off this June 2025, with exciting events like the Ascott Star Rewards Caravan returning in full force later in the year. Keep an eye out for special activities, promotions, and surprises by following Ascott Philippines on Instagram (@discoverasrphilippines) and Facebook (Discover ASR Philippines).
From its humble beginnings to becoming a leader in the hospitality industry, The Ascott Limited Philippines has been more than just a place to stay—it’s been a place to belong. Here’s to 25 years of unforgettable journeys—and many more to come. Where will your next horizon take you?
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