LG SIGNATURE OLED T: The World's First Transparent and True Wireless 4K OLED TV

Experience the future of home entertainment with LG SIGNATURE OLED T, the world's first transparent and true wireless 4K OLED TV. This revolutionary TV seamlessly transitions between transparent and opaque modes, offering unique viewing possibilities and a new level of home design freedom.

LG Electronics (LG) is set to revolutionize home entertainment with the global launch of the 77-inch LG SIGNATURE OLED T, the world's first transparent and true wireless 4K OLED TV. Available in the U.S. this December, with additional markets to follow, the LG SIGNATURE OLED T, unveiled at CES® 2024, redefines viewing experiences and home design.

This groundbreaking model represents a monumental leap in technology and design innovation. Its cutting-edge self-lit screen can seamlessly transform from transparent to opaque, offering unparalleled flexibility and a new level of home design freedom. Recognized globally, LG's transparent OLED was named to TIME's Best Inventions 2024 list and received a total of five CES 2024 Innovation Awards, including a Best of Innovation honor.

Unleashing New Possibilities

Users can effortlessly switch between transparent and opaque modes at the touch of a button, unlocking unique possibilities for entertainment and space design. In transparent mode, the OLED T creates a mesmerizing effect by "merging" on-screen visuals with the surrounding space.

Enhanced User Experience

The LG SIGNATURE OLED T elevates the user experience with a suite of versatile features that optimally leverage its transparent OLED screen:

T-Objet: An Always-On-Display (AOD) mode transforms the screen into a transparent digital canvas, ideal for showcasing artwork, videos, or photos.

T-Bar: A sleek info-ticker appears along the bottom edge of the screen, providing sports results, IoT device statuses, weather forecasts, or song title information.

T-Home: A user-friendly interface provides a well-organized overview of available services, as well as quick access to apps, settings, and other features.

Unparalleled Spatial Flexibility

Despite its stunning 77-inch screen size, the LG SIGNATURE OLED T enhances the feeling of space within a room. Its transparency allows for flexible placement, whether centrally without being obtrusive or in front of windows without blocking natural light or views.

True Wireless Experience

The transparent 4K OLED screen, combined with LG's true wireless video and audio transmission technology, delivers an immersive, distraction-free viewing environment. Free from tangled cables, the device utilizes the Zero Connect Box, a visually lossless wireless video and audio transmission solution* that ensures a seamless viewing experience.

*Wireless transmission refers to the transferring of video and audio signals between a TV screen and the Zero Connect Box. Visually lossless, based on internal test results with ISO/IEC 29170-2 and measurement results may vary depending on connection status.

Unmatched Picture and Sound Quality

The LG SIGNATURE OLED T delivers superior picture quality with vibrant, precisely reproduced colors and incredible contrast. Powered by LG's advanced α (Alpha) 11 AI processor, the OLED T intelligently optimizes both picture and sound quality, delivering unparalleled visual and auditory experiences.

Industry-Leading Innovation

"LG SIGNATURE OLED T is an exceptional user-focused innovation that offers a distinctive, multi-faceted viewing experience and unprecedented spatial flexibility," said Park Hyoung-sei, president of the LG Media Entertainment Solution Company. "LG remains at the forefront of innovation by combining its industry-leading OLED technology with unique form factors, transparent screens, wireless connectivity, and more, delivering unparalleled, life-enriching advancements no other TV maker can replicate."

The LG SIGNATURE OLED T is poised to redefine home entertainment, offering a truly unique and immersive viewing experience.