UNIQLO, the global apparel brand from Japan announced its complete Cast last night, May 16, 2012 at Hotel Intercontinental, Makati City.
Shared by Mr. Katsumi Kubota, the Managing Director of Uniqlo, these admired Filipino personalities embody its MADE FOR ALL Philosophy. MADE FOR ALL is the UNIQLO brand philosophy that captures the company‟s vision of providing casual clothing that is made for all people regardless of age, gender, ethnicity or any other ways that define an individual. He shared that the “UNIQLO Cast” plays a vital role in creating a bridge between the UNIQLO brand and the heart of every Filipino.
Announcement of the four members of the “UNIQLO Cast” serves as a showcase of UNIQLO‟s preparations leading up to the opening of the very first UNIQLO store in the Philippines this coming June 15, 2012, at the 2nd floor of the Main Building, SM Mall of Asia in Pasay City.
Mr. Kubota added that they are happy that the Cast is finally revealed and that they would be able to communicate Uniqlo's brand message and philosophy - "MADE FOR ALL". emphasizing that they have clothes for every individual, and that there is a Uniqlo for everyone.
Chris Tiu, Iza Calzado, Chito Miranda and Nikki Gil are the faces of UNIQLO in the Philippines.
Here's a short info on the casts
Christopher John Alandy-Dy Tiu, or “Chris Tiu,” is a true sports figure, an inspiration for education (with two college degrees), he hosts, does commercial modeling and product endorsements, and also has his own business-all these while projecting a wholesome image.
Maria Izadora “Iza” Ussher Calzado is what you call a “triple threat:” can act, dance and sometimes sing. She is part of ABS-CBN‟s impressive roster of talents and is a co-host of ABS-CBN‟s hugely popular Sunday noontime show ASAP.
After singing the TV ad jingle of a popular softdrinks brand, there was no stopping Monica Pauline “Nikki” Gil from conquering local showbusiness. She loves hosting, singing, acting in movies and now even in theater. She is also a staunch protector of the environment and a popular product endorser just like Chris Tiu.
Funny and witty, Alfonso “Chito” Miranda is a singer-songwriter, the main man of Parokya ni Edgar, a funk rock/alternative group that made ripples in the early 90s music scene. Their group gave Filipino rock music a truly unique sound that was loved by many Filipino music fans regardless of socio-economic status and age.
UNIQLO believes that the Filipino Cast members exemplify the MADE FOR ALL philosophy in their own daily lives. Each cast personifies different characters – sporty, fun, witty, serious, spontaneous -- bringing out their own individualities. Despite these differences, they find a piece in UNIQLO that suits their distinct preference.
Through Chris, Iza, Chito and Nikki, UNIQLO trusts that Filipinos will identify themselves in every product offering that the brand is set to bring to the Philippines.
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i love it!go iza!
ReplyDeleteShe is indeed a great addition to the cast! :)
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